Learn how to leverage ebooks as content marketing materials.
Ebooks can be a compelling tool to reach new audiences, whether your goal is sales or email signups.
In this course, you will learn the ins and outs of using ebooks for marketing.
Learn how to choose the right topic, write and format your ebook, price it correctly, and promote it to your target audience.
Finally, find out how to incorporate your ebook into your content marketing strategy, to promote your business, brand, and credibility in your market.
•Deciding on an ebook topic
• Choosing a title
• Writing an ebook
•Publishing an ebook
•Pricing an ebook
•Adding an ebook to a content marketing plan